{"id":4618,"date":"2026-11-03T17:54:24","date_gmt":"2026-11-03T17:54:24","guid":{"rendered":"https:\/\/prediact.com\/?page_id=4618"},"modified":"2026-11-05T04:26:18","modified_gmt":"2026-11-05T04:26:18","slug":"actia","status":"publish","type":"page","link":"https:\/\/prediact.com\/en\/actia\/","title":{"rendered":"ActIA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4618\" class=\"elementor elementor-4618\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd7a20b e-con e-atomic-element e-flexbox-base e-5e58faa \" data-id=\"bd7a20b\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"bd7a20b\">\n    \t\t<div class=\"elementor-element elementor-element-02d5167 ob-has-background-overlay elementor-widget elementor-widget-html\" data-id=\"02d5167\" data-element_type=\"widget\" data-e-type=\"widget\" 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.ppl__hero-grid,.ppl__faq-grid{gap:32px}\r\n}\r\n<\/style>\r\n\r\n<div class=\"ppl\">\r\n\r\n  <!-- ===== HERO ===== -->\r\n  <section class=\"ppl__hero\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__hero-grid\">\r\n        <div class=\"ppl__hero-txt\">\r\n        <h1>ActIA es la inteligencia artificial para marketing y redes sociales de PredIAct<\/h1>\r\n        <p>De datos complejos a acciones concretas en segundos. ActIA combina IA predictiva e IA generativa, y trabaja con los datos de tu CRM, de la escucha social y de tus buyer personas para recomendar acciones, predecir el rendimiento de tus campa\u00f1as y crear contenido.<\/p>\r\n        <div class=\"ppl__btns\">\r\n          <a class=\"ppl__btn ppl__btn--grad\" href=\"https:\/\/prediact.com\/contacto\/\">Solicitar demo<\/a>\r\n          <a class=\"ppl__btn ppl__btn--glass\" href=\"#que-hace\">Qu\u00e9 hace ActIA<\/a>\r\n        <\/div>\r\n      <\/div>\r\n        <div class=\"ppl__hero-img\">\r\n          <img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/prediact.com\/wp-content\/uploads\/2026\/06\/Frame-1561.svg\" alt=\"ActIA, el asistente de inteligencia artificial de PredIAct\" width=\"560\" height=\"560\" fetchpriority=\"high\">\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n  <div class=\"ppl__bar\"><\/div>\r\n\r\n  <!-- ===== NO ES UNA IA GEN\u00c9RICA ===== -->\r\n  <section class=\"ppl__sec\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__head\">\r\n        <span class=\"ppl__tag\">Con tus datos<\/span>\r\n        <h2>No es una IA gen\u00e9rica<\/h2>\r\n      <\/div>\r\n      <div class=\"ppl__vs\">\r\n        <div class=\"ppl__col ppl__col--old\">\r\n          <h3>Una IA gen\u00e9rica<\/h3>\r\n          <ul>\r\n            <li>Responde con lo que sabe del mundo en general.<\/li>\r\n            <li>No conoce a tus clientes ni a tu competencia.<\/li>\r\n            <li>Sus respuestas no dicen de d\u00f3nde salen.<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n        <div class=\"ppl__col ppl__col--new\">\r\n          <h3>ActIA<\/h3>\r\n          <ul>\r\n            <li>Responde con lo que sabe de tu marca y de tu categor\u00eda.<\/li>\r\n            <li>Usa lo que dicen tus clientes en redes y los datos de tu CRM.<\/li>\r\n            <li>Cada recomendaci\u00f3n viene con los datos que la sustentan.<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ===== PREG\u00daNTALE ===== -->\r\n  <section class=\"ppl__sec ppl__sec--soft\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__chat\">\r\n        <div class=\"ppl__chat-txt\">\r\n          <h2 style=\"color:#fff\">Preg\u00fantale en lenguaje natural<\/h2>\r\n          <p>Tu equipo puede preguntarle a ActIA como le preguntar\u00eda a un analista. Recibe una respuesta con los datos que la sustentan y la acci\u00f3n recomendada.<\/p>\r\n          <p>ActIA tambi\u00e9n traduce reportes complejos en conclusiones claras, para que el tiempo se vaya en decidir y no en interpretar datos.<\/p>\r\n        <\/div>\r\n        <div class=\"ppl__msgs\" aria-label=\"Ejemplo de conversaci\u00f3n con ActIA\">\r\n          <div class=\"ppl__msg ppl__msg--q\">\u201c\u00bfQu\u00e9 est\u00e1 impulsando las menciones negativas de esta semana?\u201d<\/div>\r\n          <div class=\"ppl__msg ppl__msg--a\"><b>ActIA:<\/b> la respuesta llega con las menciones y los datos que la explican, y una acci\u00f3n recomendada para tu equipo.<\/div>\r\n          <div class=\"ppl__msg ppl__msg--q\">\u201c\u00bfQu\u00e9 \u00e1ngulo funciona mejor para este lanzamiento?\u201d<\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ===== QU\u00c9 HACE ===== -->\r\n  <section class=\"ppl__sec\" id=\"que-hace\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__head\">\r\n        <span class=\"ppl__tag\">Qu\u00e9 hace<\/span>\r\n        <h2>Recomienda, crea y predice<\/h2>\r\n      <\/div>\r\n      <div class=\"ppl__cards3\">\r\n        <div class=\"ppl__card\">\r\n          <h3>Recomendaciones con tus datos<\/h3>\r\n          <p>Cruza la conversaci\u00f3n de tu categor\u00eda, tus buyer personas y los datos de tu CRM para identificar oportunidades y recomendar qu\u00e9 comunicar, a qui\u00e9n, cu\u00e1ndo y en qu\u00e9 formato.<\/p>\r\n        <\/div>\r\n        <div class=\"ppl__card\">\r\n          <h3>Contenido para redes sociales<\/h3>\r\n          <p>Parte del arquetipo de audiencia y del contexto de la conversaci\u00f3n (qu\u00e9 se dice, con qu\u00e9 emoci\u00f3n y en qu\u00e9 etapa del ciclo de compra) y produce borradores en texto, imagen y video, con la explicaci\u00f3n de por qu\u00e9 propone cada \u00e1ngulo.<\/p>\r\n        <\/div>\r\n        <div class=\"ppl__card\">\r\n          <h3>Predicci\u00f3n de campa\u00f1as<\/h3>\r\n          <p>Estima c\u00f3mo va a rendir una campa\u00f1a antes de ejecutarla. Cada recomendaci\u00f3n queda registrada junto a su predicci\u00f3n y al resultado real, para auditar qu\u00e9 funcion\u00f3 y mejorar las siguientes.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ===== PLANES ===== -->\r\n  <section class=\"ppl__sec ppl__sec--soft\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__head\">\r\n        <span class=\"ppl__tag\">Capacidad<\/span>\r\n        <h2>Cu\u00e1nto produce ActIA en cada plan<\/h2>\r\n      <\/div>\r\n      <div class=\"ppl__plans\">\r\n        <div class=\"ppl__plan\">\r\n          <h3>Standard<\/h3>\r\n          <dl>\r\n            <dt>Consultas a ActIA al a\u00f1o<\/dt><dd>2.440<\/dd>\r\n            <dt>Videos con IA al a\u00f1o<\/dt><dd>96<\/dd>\r\n            <dt>Im\u00e1genes con IA al a\u00f1o<\/dt><dd>480<\/dd>\r\n            <dt>Textos para redes al a\u00f1o<\/dt><dd>9.600<\/dd>\r\n          <\/dl>\r\n        <\/div>\r\n        <div class=\"ppl__plan ppl__plan--ent\">\r\n          <h3>Enterprise<\/h3>\r\n          <dl>\r\n            <dt>Consultas a ActIA al a\u00f1o<\/dt><dd>4.200<\/dd>\r\n            <dt>Videos con IA al a\u00f1o<\/dt><dd>144<\/dd>\r\n            <dt>Im\u00e1genes con IA al a\u00f1o<\/dt><dd>840<\/dd>\r\n            <dt>Textos para redes al a\u00f1o<\/dt><dd>16.800<\/dd>\r\n          <\/dl>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"ppl__btns\" style=\"margin-top:28px\">\r\n        <a class=\"ppl__btn ppl__btn--grad\" href=\"https:\/\/prediact.com\/planes\/\">Ver planes<\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n\r\n  <!-- ===== FAQ ===== -->\r\n  <section class=\"ppl__sec ppl__sec--soft\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__head\">\r\n        <span class=\"ppl__tag\">Preguntas frecuentes<\/span>\r\n        <h2>Lo que m\u00e1s nos preguntan sobre ActIA<\/h2>\r\n      <\/div>\r\n      <div class=\"ppl__faq-grid\">\r\n        <div class=\"ppl__faq\">\r\n        <details open>\r\n          <summary><h3>\u00bfActIA publica contenido por su cuenta?<\/h3><\/summary>\r\n          <p>No. ActIA genera borradores y recomendaciones; la aprobaci\u00f3n y la publicaci\u00f3n las hace siempre tu equipo.<\/p>\r\n        <\/details>\r\n        <details>\r\n          <summary><h3>\u00bfCu\u00e1ntas consultas puedo hacerle?<\/h3><\/summary>\r\n          <p>El plan Standard incluye 2.440 consultas anuales a ActIA y el plan Enterprise, 4.200.<\/p>\r\n        <\/details>\r\n        <details>\r\n          <summary><h3>\u00bfQu\u00e9 diferencia hay entre IA predictiva e IA generativa?<\/h3><\/summary>\r\n          <p>La IA predictiva analiza datos para anticipar qu\u00e9 va a pasar, como una tendencia o el rendimiento de una campa\u00f1a. La IA generativa crea contenido nuevo, como textos, im\u00e1genes o videos. ActIA combina las dos.<\/p>\r\n        <\/details>\r\n        <details>\r\n          <summary><h3>\u00bfCon qu\u00e9 datos trabaja ActIA?<\/h3><\/summary>\r\n          <p>Con la conversaci\u00f3n que recoge el <a href=\"https:\/\/prediact.com\/social-listening\/\">social listening<\/a> de PredIAct, con los datos de tu CRM y con tus buyer personas.<\/p>\r\n        <\/details>\r\n      <\/div>\r\n        <div class=\"ppl__faq-img\">\r\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/prediact.com\/wp-content\/uploads\/2026\/04\/Image.png\" alt=\"Equipo de marketing trabajando con PredIAct\" width=\"484\" height=\"350\" loading=\"lazy\">\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ===== CTA ===== -->\r\n  <section class=\"ppl__sec\">\r\n    <div class=\"ppl__in\">\r\n      <div class=\"ppl__cta\">\r\n        <div>\r\n          <h2>Habla con ActIA sobre tu marca<\/h2>\r\n          <p>Agenda una demo de 30 minutos y prueba ActIA con preguntas sobre tu propia marca.<\/p>\r\n        <\/div>\r\n        <div class=\"ppl__btns\">\r\n          <a class=\"ppl__btn ppl__btn--white\" href=\"https:\/\/prediact.com\/contacto\/\">Solicitar demo<\/a>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n<\/div>\r\n\r\n<script type=\"application\/ld+json\">\r\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[\r\n{\"@type\":\"Question\",\"name\":\"\u00bfActIA publica contenido por su cuenta?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No. ActIA genera borradores y recomendaciones; la aprobaci\u00f3n y la publicaci\u00f3n las hace siempre tu equipo.\"}},\r\n{\"@type\":\"Question\",\"name\":\"\u00bfCu\u00e1ntas consultas puedo hacerle?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"El plan Standard incluye 2.440 consultas anuales a ActIA y el plan Enterprise, 4.200.\"}},\r\n{\"@type\":\"Question\",\"name\":\"\u00bfQu\u00e9 diferencia hay entre IA predictiva e IA generativa?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"La IA predictiva analiza datos para anticipar qu\u00e9 va a pasar, como una tendencia o el rendimiento de una campa\u00f1a. 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ActIA combina IA predictiva e IA generativa, y trabaja con los datos de tu CRM, de la escucha social y de tus buyer personas para recomendar acciones, predecir el rendimiento de tus campa\u00f1as y crear [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-4618","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Actia: Inteligencia artificial para marketing<\/title>\n<meta name=\"description\" content=\"Conoce Actia, una inteligencia artificial para generar reportes insights y resumenes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prediact.com\/en\/actia\/\" 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